Facebook Pixel
Configure you Facebook Pixel ID to track conversions.
Admin >>> Shop >>> Conversions
Scroll down from the main view of the Conversions screen to find the Facebook Pixel section.
Pixel ID
To start tracking conversions from your Meta Ads account, you must enter your Pixel ID in the first field.
You can find your Pixel ID in your Meta Ads account or clicking directly in this link.
Then, you can set the number of events to track and configure each one according to the Type of Event, Language, and Product Category.
You can set up the following parameters:
- Type: “Purchase” or “Add to Cart”.
- Language: The language you want to track.
- Product Category: The product category you want to track.
It is highly recommended that you have the support of a Meta Ads specialist if you need advanced tracking options..
